Alexandra de F. Szoenyi


V. Alexandra de F. Szoenyi

Alex Szoenyi is a writer and editor, who has written on fashion, San Francisco, the Latino experience, travel, and a variety of arts and entertainment/lifestyle topics for publications including 7×7, the San Francisco Examiner, SF Weekly, Matador Network, Bob Cut Magazine, and more. Her work as a creative director and stylist has also been published in various publications. Alex created The It Factor website and brand, as an umbrella for all her artistic endeavors. Recently, she has started speaking on panels, where she discusses working in fashion, as a woman and POC. You can see her work at Follow The It Factor @sfcentric on Twitter and @theitfactorbrand on Instagram.

More Contributors



Shakira as a Songwriter: 10 Songs You Should Be Obsessed With

Sure, you know Shakira as the blonde, hip-shaking, yodeling Colombiana. She is fun, talented, and an accomplished Latina. But did…

Selena Quintanilla

7 Latina Beauty Icons and Their Signature Looks

Amongst the plethora of gorgeous Latinas, there are a select few that have inspired us with their rare type of…

Mission Style Burrito HipLatina

5 of the Best Places to Devour Mission-Style Burritos in San Francisco

Burritos have been a major fixture in Mexican-American food for decades. They’re portable, hearty, and filled with relatively healthy ingredients….

Quincenera Novela

7 Classic Telenovelas You Probably Grew Up On

Romance. Drama. Laughter. More drama. Novelas have been a part of just about every Latina’s life, teaching us lessons, entertaining…

Mission District Instagram account HipLatina

This Instagram Account Shares Throwback San Francisco Mission District Pics – and They’re Amazing!

San Francisco has been going through some major changes – sky-high rents, displacement, gentrification, and conflict. Natives have been pushed out…

Get our best articles delivered to your inbox.

  • This field is for validation purposes and should be left unchanged.