When it comes to la cultura, some of us love to represent it through fashion. Some of our most beloved Latina-owned brands like Badass x Bonita, Hija de tu Madre, and Jen Zeano Designs sell empowering tees celebrating us and our culture. In honor of Latinx Heritage Month, we wanted to round up some of our favorite statement tees like the “Millennial Señora” shirt from the Nalgona Positive Shop or the “Hoy y Siempre Immigrants Are Essential” top from 2 Locas Brand. Here are 10 shirts that will make your wardrobe as vibrant as our culture.
Latinas Change The World – Casa Vera Design
Casa Vera Design is an online store run by Myrna Gomez Vera. The Latinx creator makes incredible tees for bilingual teachers, moms, and Mexican pride. All of her products are about representation and empowerment including this “Latinas Change The World” top.
Latinas Change The World T-Shirt, $26, available at etsy.com
Hoy y Siempre Immigrants Are Essential – 2 Locas Brand
The “hoy y siempre immigrants are essential” tee from 2 Locas Brand was created during Covid-19 in order to support our local immigrant communities. All proceeds will go to those in need so not only are you supporting immigrants by wearing the tee, the purchase alone directly aids them
Hoy y Siempre Immigrants Are Essential tee, $25, available at etsy.com
Ancestors Cheering Me On – JZD
Jen Zeano Designs recently launched at Target with a capsule collection that’s all about Latinx pride. One of the tees included in their collection is one of their staple tees that reads “My ancestors are always cheering me on”. This is such an important reminder that you are watched over and you carry with you the strength and wisdom of your ancestors.
Ancestors Tee, $34, available at shophzd.com
I’m Trilingual: English, Spanish & Spanglish – Karla and Co.
Let’s face it, Spanglish is basically a language on its own and we’ve fully embraced it. We love this trilingual tee from Karla and Co. that celebrates our ability to speak more than one language because IT IS worth celebrating. According to their website, Karls & Co is all about positivity and celebrating Latinidad and this tee does that while keeping it real.
I’m Trilingual: English, Spanish & Spanglish Tee, $29, available at karlaandco.com
Latina Definition – Nacho Average Hype Shop
Nacho Average Hype Shop is an online store that is serving unapologetic Latina vibes. In case anyone asks you what it means to be Latina, you show them this shirt. We think every single word in this definition is perfect and it’s the perfect way to start your day. Stand in front of a mirror and repeat these words aloud for a little affirmation work.
LATINA Tee, $25.95, available at etsy.com
Hoop Queen – Viva La Bonita
Viva La Bonita’s Hoop Queen top is an absolute vibe. Hoop earrings are a must so this tee pretty much sums up our life-long love for hoops. We also appreciate that it’s a little edgier and, much like their other products, makes a bold statement.
Hoop Queen T-Shirt, $35, available at vivalabonita.com
Mind Like Frida, Moves Like Selena – GRL Collective
Kristine Rodriguez is the designer and creator behind the Latina empowerment brand, GRL Collective. The “Mind like Frida, Moves like Selena” tee celebrates two beloved Latina icons – Frida Kahlo and Selena Quintanilla. Part of GRL Collective’s mission is to give back so it donates 20 percent of profits to girls’ education in India where many of the artisans they work with are located.
Mind Like Frida, Moves Like Selena Tee, $32, available at grlcollective.com
Millennial Señora – Nalgona Positive Shop
Gloria Lucas is the jefa behind the Instagram account Nalgona Positivity Pride dedicated to body liberation and awareness of eating disorders. Her shop features tee, prints, and stickers with empowering messages and we couldn’t help but love this tee that’s so on point. The Millennial Señora tee is a whole vibe that, she says, was inspired by Gabby from @wocbizcenter. Millennials have been vocal about embracing their señora era so this tee is the perfect way to let the world know you’re about that señora life.
Millennial Senora T-Shirt, $30, available at etsy.com
Rise Up Mi Gente – Raggedy Tiff
Raggedy Tiff founderJessica Resendiz launched the brand in 2010 as a way to celebrate her Mexican roots and she’s developed a reputation for her statement apparel. This tee is all about unity and rising up when it comes to social justice movements and harnessing the power of our community.
Rise Up Mi Gente Graphic Tee, $32.99, available at raggedytiff.com
Usa Tu Voz – Badass x Bonita
Kim Guerra is the poderosa behind Badass x Bonita, an empowering brand that’s devoted to uplifting Latinas with prints featuring her poetry and tees like the Usa tu Voz one we love. “We will no longer teach girls que calladitas se ven más bonitas, F*ck that, usa tu voz, mija.” PERIOD. What better way to celebrate our culture than to remind us all that our voices and our stories matter?
Usa Tu Voz Tee, $30, available at brownbadassbonita.com