It’s spring, and the weather is heating up as we wait for the hot days of summer. For many of us, summertime means hitting up the beach or taking a dip in the pool sporting a super cute or sexy swimsuit. Or finally, take that tropical trip you’ve been meaning to take. All these fun summer activities require swimwear which will be comfortable, stylish, and make you look your very best. But which brands are worth trying out?
Luckily, we did some research into some of the coolest and buzziest swim brands, offering a variety of suits that suit different bodies — and not just of the bikini variety. We found labels that create everything from bikinis, to one-pieces, long-sleeved options, and swim shorts. A lot of these pieces can be mixed and matched to create your perfect swimsuit. Here are 30 swimwear brands you’ll want to reach for when the temperatures go up.
Swimsuits for All touts itself as “swimwear for everybody,” and we like the sound of that! The brand carries swimwear for sizes 4 to size 40, guaranteeing there is something fabulous for most everyone. On their site, you can find specific suits for modesty, mixing and matching pieces, with underwires, swim dresses, for long torsos, and more.
Summersalt puts a lot of effort into making the best travel wear, including stellar swimwear. The brand uses recycled materials, believes in honest pricing, and “took over 1.5 million body measurements from 10,000 women to inform the Summersalt fit.” One of their popular best-sellers is the flattering, one-shouldered, The Sidestroke (available as a one-piece or bikini).
Next on our list of bathing suit brands offering great options for a variety of lovely figures is Miraclesuit (you’ve got to love a swimwear line with the word “miracle” in it). Guaranteeing that you will “look 10lbs lighter in 10 seconds,” the brand has its own exclusive fabric, called Miratex. It offers three times more control than average swimsuits.
Born on a beach in Sayulita, Mexico, LONDRĖ Bodywear aimed to create suits that would pack well, were lightweight, and would survive sand, salt, water, chlorine, and sweat. The result is a stylish collection of one-pieces and bikinis, made ethically from sustainable fabrics.
Left on Friday describes itself as premium active sportswear; the brand also has the distinction of having its own special fabric. It’s called Smoothing Dream Fabric and has many benefits, including being snag resistant, compressive, and fade-resistant. The designs of the swimsuits help straps stay put, don’t dig, and prevents seams from rubbing. For Left on Friday, comfort is key.
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Today is the start of #fairtradefortnight ❤️ Every product we buy has a story and woman play a key role in the supply chain. Let’s make sure all our sisters get paid a fair wage. Don’t feed exploitation and choose Fairtrade ❤️ We are proud all of our swimwear is handmade in England by some amazingly talented women. Our new crochet collection will be coming soon ❤️. . . #sustainablefashion #sustainable #greenfashion #eco #ethical #fashion #swimwear #swimspiration #bikini #bathingsuit #beachwear #beach #handmade #craft #crochet #fashionrevolution
Founded by Diana Auria, AURIA is a swimwear brand offering bold colors, fun prints, and several collaboration pieces. The most important element of AURIA’s products is that they are sustainable, made from ECONYL® regenerated yarn, and “recycled from discarded fishing nets and other Nylon waste.” So you could look fab while also helping to save the planet!
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UPDATE! 🖤hell yes hailey with heart!🖤 ☝️check out our direct to community price and our shoulder to shoulder win👇 for every hailey with heart maillot you buy we contribute $25 to fund scholarships for every student to come through libby’s non-profit @courseoftrade – the goal of course of trade is and always has been economic empowerment – industrial sewing training is merely the means to achieve that. in 2018 we trained, we placed graduates in jobs, and we made a difference. your purchase of a hailey with heart helps us keep doing what we're doing… big love and big thanks! #hellyes #directtocommunity #shouldertoshoulder #askmeaboutmysuit
Malia Mills has been one of the go-to swimwear brands since the company launched in 1993. “Love thy differences” is at the center of what the company does. The stylish result is swimwear tops in cups A to F that you can then match with the ideal bathing suit bottom, and all sorts of cute one-pieces, including the coolest long-sleeved version that can double as a great bodysuit. (the vesper maillot).
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@target launches a new size-inclusive swimwear collection with a swimsuit for every body (all under $50) ~ introducing #konasol (available online & instores now)! 🌴💦☀️🐠 #target #targetstyle #swimsuit #swimwearforeverybody #konasolswimwear #allbodiesaregoodbodies #swimwear #konasol #targetstyle
Target is well-known for stocking on-trend clothes that you will want to buy, alongside everyday wardrobe staples that you need. The store carries amazing swimwear under several labels, including Xhilaration, Shade & Shore, Aqua Green, and Kona Sol. Kona Sol has a selection of great swimsuits, in a variety of styles, available from XS to 26W, including a good number of swim shorts.
Victoria’s Secret has knocked it out of the park in terms of swimwear for years now, so you could imagine our glee when it was announced that VS was bringing it back this year. You can still expect sexy suits in a variety of styles, including, according to the brand, “sexy lace-ups, eye-catching cutouts, high-waist bikinis, Brazilian-cut legs, and asymmetric shapes, plus classics that Victoria’s Secret Swim is known for.”
ASOS Curve has consistently created stylish, on-trend clothing for plus-size women. Their swimwear and beachwear are no exception. You will find several fun suits, in sizes 12 to 26, with a good balance between timeless classics and of-the-moment, on-trend choices.
Aexae Swim describes itself as “a modern expression of the trends, lifestyle, and supermodels of the ’80s and ’90s era.” The suits are super minimal, chic, and neutral, aside from the pop of solid neon yellow on some of the options. This is throwback swimwear which will never go out of style.
When you want to find a fun, vintage-y swimsuit, a great brand to try is Australian brand Camp Cove Swim. Founded by Katherine Hampton in 2013, all of Camp Cove’s prints are exclusive, designed in-house. Added bonus? The brand manufactures their swimwear ethically and uses recycled fabric for their linings.
There is a great swimwear brand for the glam gals: Lisa Marie Fernandez. According to the brand’s site, Fernandez was one of the pioneers of the neoprene trend, utilizing it in her swimwear. Today’s offerings include high-shine metallic, PVC, terrycloth, and seersucker suits, in addition to destination wear and sport.
WARD WHILLAS is “a sculpting, bonded, luxury swimwear collection,” which uses Italian compression fabric, with extras, such as UV protection, and a quick-drying property, to create stylish swimwear. The suits in their core collection are completely reversible, which means that you invest in two bathing suits, for the price of one.
“Strongly influenced” by the laid back yet cool Bondi Beach summer vibes and all that it encompasses,” Baythe Swim makes pretty swimwear, in flattering cuts meant to “complement a range of body types.” An added bonus is that the brand focused on the environment for their latest collection, creating garments from “100% regenerated Italian fabric made from recycled fishing nets,” and biodegradable, re-usable zip pocket packaging.
You want to look stylish and feel comfortable at all times when you have a bun in the oven. And this includes when hanging out at the pool or beach. Maternal America makes great bathing suits with different coverage options, specifically designed for pregnant women.
If you want a swimsuit with something different, like a biker short bikini, or a one piece with a cute cutout, KORE SWIM is for you. The brand is designed by a painter-turned-designer, which makes sense when you see all the different, artsy ways it has reinvented the wheel of swimwear.
ModCloth took all the things you love about vintage clothing and brought it into 2019. You will see fabrics with stretch and other qualities not previously used in decades past, as well as a larger size range. Their swimwear is so adorable and vintage-y, which a variety of fun, vibrant colors and unique prints.
Lauren Amber Quinn, a California native, who now lives in Rio de Janeiro, wanted to create a swimwear line that melded influences from both locales. The result is Bromelia Swimwear. According to the brand, their “swimwear is made for the bohemian traveler in high heels, the globe-trotting business executive, the yoga retreater, the barefoot surfer girl, the fit mama who feels beautiful and the one that everyone notices on the beach. She comes in many shapes, colors, and sizes. She is you.”
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“confidence comes from loving and accepting your real, all natural, unique, and totally authentic self. so whether you’re rocking a bikini at the beach or a cheeky one piece at the pool, remember that you’re perfect just the way you are.” @SassyRedLipstick loves the swim she’s in (& we ❤ this)! Share your unretouched swim photos with #AerieREAL @Aerie & we’ll donate $1 (up to $50K) to @NEDA for every post.
The last go-to swimwear brand on our list is Aerie. The brand was an affordable array of swimwear options (over 500 on their site right now), in all sorts of mix and match pieces, colors, prints, and styles.